Wednesday, March 11, 2009

Understanding People

One philosopher to another: "I don't really understand people. Tell them that you can go around the world in half and hour, or that a boy was born with a snake's body, and they'll believe it. But put a sign on a bench saying 'WET PAINT' and everybody will touch it to see if its true."

- Chistes de tutifruti (Selector, Mexico City)

From, Buyer Behaviour.

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